Britains for ‘Bird’s Eye’ Zoo Promotionional Offer – ULTRA Rare!

Britains Plastic Zoo Models circa 1960-61 – ULTRA RARE promotional offer for ‘Bird’s Eye’ Fish Fingers, under the slogan “The Happiest Way To Own a Zoo!” – comprises 8 Britains/Herald 1/32 scale zoo animals, wrapped in packing tissue, contained in a plain navy blue printed ‘Bird’s Eye’ logo and slogan box [the offer worth 7 shillings could be yours for just 4 shillings and two wrappers from Bird’s Eye fish fingers] – models are all Mint unused whilst the carton is Good (some age wear and internal brown tape repairs to one end) – in 2008 Bonhams sold a lot of Britains trade catalogues that included a rare leaflet describing the Zoo Animal promotion in concert with Birds Eye – the only other box set we have previously encountered is in Richard Lewis’s collection and was featured in the 2011 Britains/Herald Zoo Models collector’s guide (the leaflet shown in the photos is from Richard’s collection and is not included)